Custom tools built around your business
Estimators on your real pricing, customer portals, proof approval and CRM connections. You get a written scope and a fixed price before any work starts.
Instant roof estimate Live demo
When the standard tools aren't enough
The $399 Website includes 2 tools for your trade. Website + Marketing includes every tool for your trade, plus AI tools. Custom builds go further.
Custom estimate tools
Multi-step estimators on your own pricing for roofing, painting, concrete or flooring. Visitors get a price range; you get their details. From $499.
Try the demo →Sign & print quote builders
Size, material, quantity, turnaround. A quote and a file upload in one step. From $499.
Custom booking systems
Booking requests come standard. Calendar-synced booking is a $149 add-on. Crew scheduling, deposits or multi-step intake are quoted per project.
Custom service-area rules
Go beyond the standard ZIP check with zones, trip fees by distance and routing rules. Fewer wasted calls. From $499.
Custom financing tools
Your financing partner's real plans and terms next to your prices, with pre-qualification links. From $499.
Proof approval
Customers approve or reject a proof from their phone, with a time stamp. From $499.
Customer portals
Quotes, invoices, job photos and documents in one login. From $499.
Custom dashboards
Every site includes a leads dashboard. Need reports that pull in your other business systems? We scope it, from $499.
Integrations & automations
Send leads to your CRM with a $149 add-on. Multi-step lead routing or review requests after each job are quoted per project.
A complete custom site
For businesses with many services, a wide service area or strong local competitors: a fully custom site with the content and tools to match.
- Custom design for your project
- A page for every service and every area you serve, written for local search
- Estimate tools, booking and CRM integration included in the scope
- Written content plan and a launch schedule with the quote
- You own it, same as every site we build
Typical range $4,500–$15,000. Fixed quote after a 30-minute call.
How custom pricing works
- Tell us what you need (form below or a 30-minute call).
- We send a written scope and a fixed price. No hourly billing.
- 50% to start, 50% at launch.
Need a standard site instead? The $399 Website or Website + Marketing at $699/month may be all you need.
Tell us what you need built
Describe the tool, portal or integration. We’ll reply with questions or a written scope and a fixed price.
Just need a website? See your free homepage.
Replace your site, or add one alongside it
Keep your current site and add a new site or landing page, or replace it outright. We build and check the new site before touching your domain, and the domain stays in your control.
After you buy, your private dashboard keeps your details, files, reviews and launch approvals in one place.