Website tools that turn visitors into leads
Calculators, checklists and AI helpers built for your trade. Each one answers a real customer question, then sends you the request with their answer attached.
$399 Website: pick 2
Choose any 2 tools marked “Both plans” for your trade: a booking picker, ZIP check, instant estimate, Jobber or Housecall Pro booking, or a trade calculator.
Website + Marketing: all
At $699/month you get every tool for your trade, plus AI chat, AI photo checks, storm history and the AI color previewer.
On every site
A search-ready setup. Website + Marketing adds monthly local SEO, Google Business Profile upkeep and a review wall showing real reviews you approve.
Tools built for your trade
Each trade gets its own instant estimate, plus calculators and checklists that answer the questions your customers ask most.
Roofing website tools
Try them live on the roofing demo site.
- Instant roof estimate Both plansVisitors enter home size, roof material and stories and see an example price range before they call.
- After-the-storm insurance checklist Both plansSteps homeowners should take after storm damage, ending in an inspection request.
- How old is my roof? Both plansRoof age vs. typical lifespan by material, ending in an inspection request.
- Hail and wind history at my address Website + MarketingRecorded hail and wind reports near the visitor’s home for the last two years.
Plus the tools every trade gets, above, and the financing calculator, severe weather alerts and the permit checklist.
Sign company website tools
Try them live on the sign company demo site.
- Design a sign Both plansA quick sign designer with day and night views, so customers see their idea before they ask for a price.
- See the sign on your storefront Both plansVisitors drop a sign onto a photo of their own building, then request a quote.
- Design a sign Both plansA quick sign designer with day and night views.
- Letter height calculator Both plansHow big letters need to be to read from a distance.
- How big can my sign be? Both plansSign area against storefront width, with a note on typical city limits.
- Send artwork / files Both plansVisitors attach a file (up to 4 MB) with their job details.
Plus the tools every trade gets, above.
Print shop website tools
Try them live on the print shop demo site.
- Instant print price Both plansCustomers pick a product (business cards, flyers, banners, yard signs) and a quantity and see an example price.
- Send artwork / files Both plansVisitors attach a file (up to 4 MB) with their job details.
- Will my image print sharp? Both plansChecks an image’s resolution for the chosen print size, in the browser.
- Bleed and safe-zone check Both plansOverlays trim, bleed and safe zone on the visitor’s artwork.
- Print sizes and file setup Both plansShows the file size with bleed and the pixels needed for common print products.
Plus the tools every trade gets, above.
HVAC website tools
Try them live on the HVAC demo site.
- New system price range Both plansVisitors enter home size and system type (AC, heat pump, furnace or mini-split) and see an example installed range.
- How old is my AC or furnace? Both plansSystem age vs. typical lifespan, with a replace-or-repair suggestion.
- What size AC do I need? Both plansA rule-of-thumb tonnage range by home size and climate, ending in a sizing visit request.
- AC not cooling? Safe checks first Both plansSymptom-based checks a homeowner can safely do, and when to turn the system off and call.
Plus the tools every trade gets, above, and the financing calculator, severe weather alerts and the permit checklist.
Plumbing website tools
Try them live on the plumbing demo site.
- Flat-rate job pricing Both plansVisitors pick the job (drain, toilet, faucet, water heater, leak) and see an example price range before they book.
- Water heater age decoder Both plansReads the serial number to estimate a water heater’s age.
- What is that leak costing me? Both plansTurns a drip or running toilet into gallons and dollars per year.
- Is tankless right for my home? Both plansWorks out the flow rate a home needs and whether one tankless unit can cover it.
- Slow drain or something bigger? Both plansSymptom triage that tells visitors when a slow drain points to the main line.
Plus the tools every trade gets, above, and the financing calculator, severe weather alerts and the permit checklist.
Electrical website tools
Try them live on the electrical demo site.
- Project price range Both plansVisitors pick the job (EV charger, panel upgrade, lighting, generator) and see an example price range.
- EV charging cost Both plansHome charging cost vs. gas, ending in a charger install request.
- Can my panel handle it? Both plansRough panel headroom for an EV charger, heat pump, hot tub or range.
- What size generator do I need? Both plansAdds up the essentials a visitor wants to keep running and suggests a generator size.
- AI electrical panel photo check Website + MarketingVisitors photograph their panel; flags brands electricians commonly replace and recommends an inspection.
Plus the tools every trade gets, above, and the financing calculator and the permit checklist.
Landscaping website tools
Try them live on the landscaping demo site.
- Yard project pricing Both plansVisitors pick a service (sod, turf, pavers, irrigation, maintenance) and enter the area for an example range.
- Lawn water use Both plansEstimates yearly lawn watering and the savings from low-water landscaping.
- Mulch, rock and sod calculator Both plansCubic yards or sod pallets for an area, ending in a quote request.
- Sprinkler system check Both plansVisitors tick what they notice and get a leak or tune-up recommendation.
Plus the tools every trade gets, above, and the financing calculator and severe weather alerts.
Cleaning website tools
Try them live on the cleaning demo site.
- Instant cleaning quote Both plansVisitors enter home size, bedrooms, bathrooms, cleaning type and how often, and see an example price.
- Build your cleaning checklist Both plansVisitors pick rooms and add-ons; the checklist goes with their booking request.
- Move-out cleaning planner Both plansA move-out checklist and the best day to book before handing back the keys.
- How often should I book a clean? Both plansSuggests weekly, every 2 weeks or monthly from household size, pets and time at home.
Plus the tools every trade gets, above, and the financing calculator.
Painting website tools
Try them live on the painting demo site.
- Paint job price range Both plansVisitors enter home size and the job (interior, exterior or cabinets) and see an example range.
- How much paint do I need? Both plansGallons for a room or exterior, ending in an estimate request.
- Good weather to paint outside? Both plansChecks temperature and rain against exterior paint curing needs.
- AI house color previewer Website + MarketingVisitors repaint a photo of their own house with AI before they call.
Plus the tools every trade gets, above, and the financing calculator.
Contractor website tools
Try them live on the contractor demo site.
- Instant remodel estimate Both plansVisitors pick the project, size and finish level and see an example price range.
- Remodel budget ranges Both plansTypical example budget ranges by project, labeled as examples.
- Build your project scope Both plansVisitors pick the room and what changes; the scope goes with their request.
Plus the tools every trade gets, above, and the financing calculator and the permit checklist.
Garage door website tools
Try them live on the garage door demo site.
- Door and repair pricing Both plansVisitors pick the job (new door, opener, spring replacement or repair visit) and see an example range.
- Garage door troubleshooter Both plansSymptom-based checks a homeowner can safely do, with the spring and cable safety warning first.
Plus the tools every trade gets, above, and the financing calculator.
Pest control website tools
Try them live on the pest control demo site.
- Treatment pricing Both plansVisitors enter home size, the pest and how often (one-time, quarterly or monthly) and see an example range.
- What pest is it? Signs to look for Both plansVisitors pick what they are seeing and get the likely pest and how urgent it is, ending in an inspection request.
Plus the tools every trade gets, above.
Tree service website tools
Try them live on the tree service demo site.
- Tree job pricing Both plansVisitors pick the job, the tree height and how close it is to the house for an example range.
- Is my tree a hazard? Both plansA from-the-ground checklist (leaning, cracks, rot, dead limbs) with a recommendation and a power-line warning.
Plus the tools every trade gets, above, and the financing calculator and severe weather alerts.
Fencing website tools
Try them live on the fence demo site.
- Fence pricing by the foot Both plansVisitors enter length, material, height and gates and see an example range.
- Fence materials calculator Both plansPosts, rails, boards or panels and concrete for a fence run, ending in a quote request.
Plus the tools every trade gets, above, and the financing calculator.
Flooring website tools
Try them live on the flooring demo site.
- Flooring pricing Both plansVisitors enter square footage, the flooring and any removal and see an example installed range.
- How much flooring do I need? Both plansRoom size plus the waste for the layout, in square feet and boxes, ending in a measure request.
Plus the tools every trade gets, above, and the financing calculator.
Junk removal website tools
Try them live on the junk removal demo site.
- Load pricing Both plansVisitors pick how much of the truck their junk fills and see an example range.
- How much of a truck will my junk fill? Both plansVisitors tick their items and see roughly how much of the truck they fill before booking.
Plus the tools every trade gets, above.
Questions about website tools
Which tools come with each plan?
The $399 Website includes 2 tools for your trade. Website + Marketing ($699/month) includes every tool for your trade, plus the AI tools. On the $399 Website, AI tools are an optional add-on, quoted separately.
Can I keep Jobber or Housecall Pro?
Yes. The online booking tool puts a Book online button on your site that opens your own Jobber request form or Housecall Pro booking page, so jobs land in the software you already use.
What does Website + Marketing add?
Every tool for your trade, plus AI tools such as AI chat and AI photo checks. AI tools use the business details you approve and have monthly usage limits.
Where do the answers go?
Every tool ends in a request. The visitor's answer (their checklist, colors, sign size or panel result) is sent to you with their name and phone number.
Do the tools make up prices?
No. Calculators label prices as example ranges unless you give us your own numbers, and your site never claims licensing, warranties or same-day service unless you confirm it.
Can I switch tools later?
Yes. Ask from your leads dashboard and we swap the tool without rebuilding your pages. After launch, a swap counts as one edit.
Tools for the owner, too
Build a printable quote and prepare a review request in your browser. These owner tools are available with either plan and do not use a customer-facing tool slot.
Open the business toolkit →